Get Your Way (GYW) was founded in March 2019 by three students with a passion for entrepreneurship. The project began as part of the
StarTech program at the
University of Liège, where the team developed the concept for a connected smart glass aimed at guiding cyclists and runners during their outings. This innovative idea helped them reach the final of the StarTech competition and ultimately win the first prize.
The success of this initial project sparked a drive for innovation and entrepreneurship within the team, leading to joining the
VentureLab in March 2020. Throughout the year, the team developed the first prototype, created an application for their first client, and officially launched the company in 2020.
Despite entering a competitive market dominated by tech giants, GYW's approach of simplification and democratization of the technology has helped the company stand out and secure funding from leading technology actors in 2022. In January 2023, GYW continues to grow and develop through its partnership with the Walloon technology accelerator
WSL.